ABC's NBA Finals Again Outpace 2016 TV Ratings In Game 4

Friday's telecast of Game 4 of the NBA Finals topped all of TV again, maintaining the series' positive momentum with another lift from 2016. According to Nielsen, the game averaged an overnight 12.6 rating among metered market households. The stat is a four percent boost from the comparable game last year, making it the third such game to grow from 2016. The Golden State Warriors are only one win away from the NBA Championship, and the network would obviously be better served by hosting as many of the maximum seven games as possible.